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    CPA affiliate networks
       September 15th, 2006

    I would not call my cooperation with CPA (CJ, LinkShare, Performics) affiliate networks successful (a good list of aff. networks is posted here). It is my fault, no doubt.

    At the start of my online career I have started a project doomed to fail – a jewelry website. At that time I had no idea that this way to promote merchants’ offers is completely inefficient, it does not work. But the project is online and the results are miserable.

    Time and experience are good teachers. First months I was disappointed with no sale from the website. Then I realized that the project (with its concept; in fact with no concept at all) is a failure as a revenue source from CPA networks.

    I have learned that lead generation programs work much better than product sales – especially in the financial sector.

    Another type of websites that do quite well with CPA affiliate networks are

    -    comparison shopping;
    -    loyalty and rewards;
    -    shopping promotions.

    Recently Performics have published a nice guide: Best Practices of this type of affiliate websites (pdf) I find it really useful. It is a sort of introduction to this type of websites. I wished I read it a year back.

    Summary: I think (to tell the truth, I know) that these niches (comparison shopping, bargains, promotions, etc) are also overcrowded – the only road to success with such an affiliate website is innovations (as always).


    [tags]cpa, affiliate networks, social bookmarking, web 2.0, domain names, links buying, myspace, seo, internet marketing, affiliate marketing, blogs, content generation, make money online, work from home, home based job, earn your living online[/tags]

    Expired domain names
       September 14th, 2006

    Thousands of webmasters hunt for expired domains. There are a few online services that post lists of expiring domains, others accept your bids for these domains.

    It is no brainer to understand why – with the expired domain you get:

    - aged domain
    - with some traffic
    - and link popularity

    It is a great way to give a boost to your working or new projects. There are some fears that Google as a domain registrar might control whois information and devalue those domain names that change their owners (that would make purchase of expired domains useless for link and traffic reasons). But there is no evident proof and it is still believed that Google does not practice it yet.

    With these obvious advantages you get from an expired domain, no surprise that there is a high competition in this sector and you should be prepared to spend some time and to pay a good amount for a nice expired domain. And the process of acquiring expired domains is not that simple. There are currently four key market players:


    They all operate in a slightly different manner that confuses beginners on the expired domain market. A good start to learn who is who and how expired domains sell – Beginner’s advice on how to go about backordering expiring domains

    If you would like to go deeper – Mike Davidson’s How to Snatch an Expiring Domain is an excellent post describing his experience of acquiring an expired domain – how domains expire, how market leaders differ, how to be prepared to deal with your competitors.

    Where can you get the lists of expired domains? Either at the websites of the mentioned domain name resellers or here – you also easily check the domain name characteristics – traffic (Alexa), Page Rank and link structure.

    For those who buys expired domains in other ways – for instance directly from their previous owners I recommend this short and useful PDF on The Insider’s Guide to Domain Transfers

    Summary: It is hard to predict the results of your expired domain purchase – some report success, others – failure and disappointment. A good idea is to leave the domain name alone with no changes once you get it. Make changes in a few months, gradually.

    Sometimes the result is completely unexpected, but predictable.


    [tags]domain names, expired domains, social bookmarking, web 2.0, domain names, links buying, myspace, seo, internet marketing, affiliate marketing, blogs, content generation, make money online, work from home, home based job, earn your living online[/tags]

    New website ideas
       September 14th, 2006

    I have a domain name sitting in my account for about 6 months – It is time to start a new website. At the moment I bought the domain I had some simple ideas about the website I will build. Six months later that concept seems doomed to fail.

    So, I spend 15-20 minutes for the last couple of days brainstorming new ideas for this very website. I am in a situation when I do not research a new website niche, but I research ideas for website in a certain niche – fun and humor (taking into the account the domain name).

    I have diligently reviewed my post and links in Marketing niche for a new website (though in my case I have the niche, but I miss an angle) and should confess that no brilliant ideas came to my mind. In fact, I did not get any excellent ideas so far.

    I have made my list of requirements for this new project:

    -    define my mission and USP (unique selling proposition)
    -    innovate in some (let it be minor) things
    -    web 2.0 design style (just neglect the current template online)
    -    monetization concept
    -    clearly outlined my target audience (the wider the better)
    -    avoid the typical structure of this type of websites: jokes, funny images, funny videos, funny flash games, funny quotes
    -    some online tools ideas
    -    viral marketing elements are a must
    -    CMS based website
    -    content: what type, sources (user generated content would be nice)
    -    maintenance: time and skills required to keep it competitive

    I admit that after the several brainstorming days I made some notes, but I am not happy with what I have come with. So, I have two ways – to go on with my daily brainstorming or to let the domain sit for some time more until I get an idea worth the time, money and efforts.

    One of the problems is certainly that the Internet is so crowded that it is hard to find a new idea, innovation. All my thoughts come to the standard ‘image-joke-funny video’ type.

    And I did not test the competition for those few ideas that I have on my list yet.

    Summary: Ideas for a new website do not come easily these days – with experience you become more careful and want to start a project with 100% confidence it will succeed.

    Probably, the easiest way to start new websites is trial and error. Just start a project, explore your niche in the process, make changes accordingly. I do not know, but I think it is also an approach to starting new projects. Just go to, explore their popular tags – it is a signal that this type of information I in demand online. Select a website design and structure and slowly start your penetration in the niche. Once you know it quite well find your own innovating elements.


    [tags]website ideas, traffic, social bookmarking, web 2.0, domain names, links buying, myspace, seo, internet marketing, affiliate marketing, blogs, content generation, make money online, work from home, home based job, earn your living online[/tags]


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