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    Running a successful website
       December 16th, 2006

    In the process of reviewing my website network and thinking of the ways to improve the current projects an idea has come to my mind (the idea that should have come a year or so back when I started most of my websites) – what is a successful website? I am always unhappy with my projects but what is an ideal website to achieve?

    The one that gets good traffic through search engines?
    The one that is an authority among other websites in its niche?
    The one that provides high income and requires minimum efforts to run?
    The one that has professional design and code, great content and marketing plan?
    The one that enjoys a vast number of regular visitors?
    The one that provides certain status and reputation to its owner?
    The one that is fast to adopt all new fads that turn up in its niche?
    The one that reaches this list?
    The one that is added to this list?
    Mini Amazon, mini Yahoo, mini Google?

    Or is a successful website a combination of all mentioned features and more?

    Summary: Certainly, it would be great to own websites with all these features. But probably it is also a good idea to target your websites to achieve this or that feature or at least to focus on one particular aspect? And diversify your websites not only in miscellaneous niches, but also targeting various aims.

    [tags]website niches, website ideas, seo, internet marketing, affiliate marketing, make money online, home based job, earn your living online[/tags]

    Content website niches
       December 16th, 2006

    Those online entrepreneurs who run a few content websites are always eager to start new projects and discover those niches that would be both – profitable from financial point of view and quite easy and fast to achieve good search engine rankings or gain good traffic level by some other techniques.

    Competition is really high on the Internet at this time and it takes much time and efforts to grow a good project. Added to time and efforts one also needs ideas.

    I have covered this aspect in the past. Now I would like to mention some new techniques I have discovered that are useful if you research new niches for your future online projects.

    Browsing Wikipedia content page can give you some ideas, industries that are potentially good for new online ventures – will help you to shape some general concept, ideas about possible options and content. Then it is time to check your competition and earnings potential.

    If you would like to be ahead of your competition then you should find a way to observe emerging trends. I think resources like trendwatching.com, springwise.com, techcrunch.com are good helpers. Depending on your niche you probably know other resources that keep an eye on all recent trends in your industry. And it goes without saying that those sources should be reliable and professional.

    It is difficult to predict if your selected niche is a success and good money maker. As a rule, you start a new project in some unfamiliar niche and lack experience to be certain that your choice is correct.

    In this case help and advice from more experienced web guru are invaluable. The below list of niches attracts crowds of webmasters but it is a fact that nowadays it is really a hard task to enter these industries for newbies:

    • Online Pharmacy
    • Gambling
    • Mortgages and Loans
    • Legal Sites
    • Porn/Adult
    • Dating/Personals
    • Modeling
    • Website Hosting
    • SEO
    • Gifts and Gift Baskets
    • Real Estate
    • Affiliates
    • Cheat codes/Warez
    • Travel

    The idea to localize your services sounds good, but I do not think it makes the task easier.

    Summary: Niches really matter. In fact it is the only way to prosper online for an independent owner of content websites. One can go by trial and error or consider the experience of other webmasters. The more techniques and methods you know the higher are the chances that some good ideas will come to your mind.

    [tags]website niches, website ideas, seo, internet marketing, affiliate marketing, make money online, home based job, earn your living online[/tags]




    How to get links
       December 11th, 2006

    I am skeptical about manual link exchanges – a waste of time that irritates other webmasters receiving your stupid e-mails where you state that you visited their website and liked it so much…

    But it is a fact that links are a must for a progress or success of any online project. One solution is to outsource this boring work. Some details and advice on how to efficiently arrange the outsourcing process were recently covered by Greg Nyland. It is not 100% safe way to delegate this important aspect of the work, but I’d rather go this way than do it myself again.

    Another viable option is purchasing links. A few things that you should keep in mind while choosing links for rent:

    • Relevancy
    • Alexa rank (better than nothing)
    • Website rank
    • Page rank (where a link to your website will be added)
    • Location of your link on the page
    • Number of outbound links on this very page
    • This web page cache

    I used to rent links from high PR websites hoping to improve my website PR and natural SE results, but a lease of 3 months was fruitless for both websites. Now I’d rather pay attention to the amount of traffic (estimate) that page gets than its high PR. A prospect to get some traffic via a rented link looks more appealing than a prospect to (probably) increase one’s PR.

    Summary: Websites need links. The more the better. Quality also matters. But nowadays search engines (= Google) index links selectively and unpredictably. It is up to you to develop your own link building program, but I am sure of one thing – one should have a program like this.

    [tags]links, link popularity, link building, seo, internet marketing, affiliate marketing, make money online, home based job, earn your living online[/tags]

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