Building links: worth your efforts and time?
There are many great posts on how to build links. One of the recent excellent posts was Todd’s ‘Types of links and how to get them’
Yes, I agree that links are important, but I do not agree that you should spend hours and hours hunting for links: reciprocal, directories, forums, article submission. Firstly, it is time consuming; secondly, it is too inefficient way to spend your valuable time.
Google (and I think everyone agrees that when searching for links we are primarily interested to achieve high rankings in Google) neglects reciprocals, forum signatures, most directories. Article directories? I am not sure, but they are next on Google’s list if they are still counted.
If you go after .edu or .gov links – you need a specific website to find good links with that extension, especially, .gov. You certainly can experiment and go Rand’s way to get 20 .gov links in 20 minutes, but I do not think that this is the way you would like to handle this sort of links.
The types of links according to Todd’s classification:
1. Authority links
2. Directory links
3. Reciprocal links
4. Run of site links
5. One way links from friends or related sites.
6. Edu and .Gov links
7. Radio station, television, magazine, or newspaper links
8. Press release links
9. Article bio links
10. RSS/ Blog aggregated links
11. Comment and Profile Links
12. Presell Page Links
Summary: It was an efficient way to build your link popularity by means of contacting webmasters and submitting to all types of directoies in the past – when all those link types mattered and the webmasters were open for link exchange. Now I prefer to focus on content and website development concepts (in the long run it will result in a bunch of good quality natural links) and not waste the time on fruitless e-mails to webmasters who never open those messages and send them all directly to trash bin.
If you think that you urgently need a few links (new project, etc) – buy a few on eBay or from text-link-ads. Anyway it will be cheaper than your wasted time.
Run a few websites? Just check our free one way link popularity service – probably you will get the desired links there – relevant and permanent.
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[tags]link exchange, link types, marketing niche, telecommuting, networking, online communities, forums, web forums, traffic, links bait, social bookmarking, web 2.0, domain names, text-link-ads, links buying, myspace, seo, internet marketing, affiliate marketing, blogs, content generation, google, make money online, work from home, home based job, duplicate content, earn your living online[/tags]