April 1st, 2009
Our latest dropship case study – knife dropshipper affiliate. You are not likely to get rich selling knives online (sunless tan or PSP batteries & memory sticks unlikely to make fortune as well), but it is a good seller with high demand and it fits e-commerce perfectly.
Specialty Knife Ecommerce Site – Over 6,000 Brand Name Knives and Accessories – 1 to 2 Dropshippers
An Established Yahoo Store with Sales – And Good SEO in Progress
• URL: www.standardknife.com
• Established: Fri Oct 31 2008
• Page views/month: 6,366
• Monthly Revenue (USD): 465
• Uniques/Month: 1,694
StandardKnife.com is a Knife specialty ecommerce site built on the Yahoo Store Platform. Also Included is the StandardKnife.net domain and a Wordpress Blog that’s just been started.
Many Hundreds of hours have gone into building and tweaking the website for SEO. Check us out on Website.Grader.com to see how well we’re doing.
Our primary dropshipper offers over 25,000 premium products that can be added to the site to expand the offering. We initially focused on Knives in order to brand ourselves as a specialty website.
We have not used PPC and instead have focused primarily on SEO and organic search results.
The dropshipper is a large company that offers easy order entry, branded drop shipping, shipping e-mails directly to your customers, and online order status. These guys have just made a major investment in their ordering system, so they’re going to be around for a long time. They provide electronic content and images that anyone can learn to manage in order to maintain close to real time inventory levels in the store.
The merchant account is through PayPal, which will make it easy for you to set up or you can add an existing merchant account to the website if you already have one. This business can be easily managed by 1 person.
Opportunities for growth are excellent. You can add more products to the website, you can continue SEO efforts much more aggressively, you can maintain customer lists and create newsletters, you can run targeted sales, and you can sell the dropshippers products on other ecommerce platforms like Amazon Marketplace and Ebay Stores. You could also place Adsense ads on the website and blog to earn revenue.
I have set a small reserve price, please don’t ask. I will consider all reasonable offers.
The website opened for business in November 2008 with a real push in late December/early January to begin sales. I will provide training and support to the new owner for 30 days after the sale.
Yahoo RTML pages are actually static pages that show up real well in Google search. We already have most of the site indexed by Google. Your monthly hosting fees will be $39.95 per month which includes the website, shopping cart, and business email accounts. Yahoo Store charges a 1.5% transaction fee with additional plans available at lower transaction fees.
The site earns money through the sale of Knives and related products.
Site visitor breakdown from Google Analytics (past 30 days):
Search Engines 952.00 (58.23%) Referring Sites 428.00 (26.18%) Direct Traffic 255.00 (15.60%)