February 19th, 2008
People who sell things online are always puzzled by the key question of this branch of the market: What to sell on the Internet?
People do their best to come to the solution (if there is only one or arrive at some new ideas at least). Don’t think that the choice of goods to sell is a simple choice: even the most successful Internet sellers are puzzled by it. Plus we, average people, want to know what to sell online too. The thing is that even the Internet gurus don’t know for sure, and no one knows for sure. Nevertheless, there are things you can do to make your choice as close to the optimal one as possible. There are some basic rules you may follow (as a great number of successful Internet sellers do) to decide which products to sell:
- Research the DEMAND
We, at Dropshiparea, research the market thoroughly. Don’t think that it is an easy and fast process. In requires careful studying of search engines. When you want to know if there is demand for this or that product you have to find out if people search for this product. Then, when you get the results you have to categorize them according to the most popular searches and thus find out what products are in demand on the market.
- Research the COMPETITION
Do to that, you will have to study the Internet once again. To find out the competition for a certain product you have to check 2 most popular types of Internet sales: Internet stores and auctions. You have to look through a great variety of stores in order to find out if the completion is high and then categorize all the received data.
- Research the GENERAL INTEREST LEVEL
In fact if the competition for a certain product is low as well as the demand it doesn’t really mean that the product is a market failure. You may have discovered an Untapped product market. It is the nest one can find, and if you have done so, you can consider your research a successful one. Then with the help of advertising you can develop the market and later on exploit it.
- Research the ADVERTISING of the product
A few influential and successful Internet sellers advice to consider 3 most trustworthy Pay Per Click Search Engines: Google, Findwhat and Overture. You enter the name of the product you want to sell and search for:
- If there are other people who pay to advertise that product.
- What do their ads say?
If there is too much advertising the competition is likely to be high. That’s not a good thing for you
- Analyze the information
Take your time to thoroughly study all the data and make certain conclusions and decisions. Consider the following factors:
- Low demand
- High competition
- Low general Interest
In fact, you have to compare different demand, competition and general interest combinations and find the best one. I don’t say it is easy, but if you do the right choice, you might hit pay dirt.